V4.7: For People By People

Magnetic Monkey Marketing blog

Because so much of what we do with marketing nowadays is online, we tend to forget that we are dealing with people. We lose sight of the fact that our core purpose behind everything we do is the peopleā€”helping them with an issue, converting them to customers, and so on. If you are not constantly thinking of the people who you create your content for, it will show.

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