Is your cloud computing strategy best described as a “green field” or “killing field”? Maybe asked more politely: does your current cloud strategy facilitate rapid deployment, management and measurement of critical business applications or is it yet another sinkhole for budget and IT development projects?
Cloud computing has been one of the biggest trends of the last five years but the recent BYOD and “work from home” debates have escalated its impact into a new orbit. For some companies cloud computing has turned out to be the boon promised with green field growth into new markets, reduced expenses and resource requirements as well as new levels of employee and partner productivity. Unfortunately for others it has been a killing field fraught with budget over-runs,
A recent blog by Byron Deeter for TechCrunch entitled “To Grow Or Die In The Cloud” heralds that “best-of-breed cloud applications willlead the next wave of innovation.” He also cautions that the laws of cloud computing will prevail and, depending on your strategy, you will either “grow or die investor or entrepreneur-style”. Furthermore, Mr. Deeter offers this observation:
“Given the tremendous tailwind in the cloud market, the re-platforming opportunity of software overall, and the unique window of time in which startups are actually advantaged relative to the incumbents, many companies have real opportunities to build category-defining products that achieve true market dominance.”
An emerging growth area for this opportunity is coming in the form of dynamic case management (DCM) solutions. DCM solutions are knowledge-intensive and require knowledge workers to coordinate tasks, processes and services to achieve a positive outcome. They require a large degree of flexibility and adaptability to process the case. Knowledge workers primarily deal with investigative, incident or service-based projects. In order to achieve efficient results, these projects typically require the assembly of disparate data types, ongoing collaboration across a broad range of personas and interaction with a variety of knowledge bases in unstructured, semi-structured and structured processes.
Now is the time to evaluate if DCM is right for you or you may find your organization in the killing field between your competition, internal processes and external market factors (economy, regulation, customer expectations, …).
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