Blog
V10.23: Revisiting Public Relations
In the past, I’ve talked about how delighting customers is vital to furthering your business. This is mainly because word of mouth is one of your strongest marketing assets. Public relations are absolutely essential in regards to promoting your company. The most important thing to remember when it comes to PR is people.
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V10.22: The Rise of Guerilla Marketing
These exceptionally weird times requires unconventional methods to marketing campaigns; what works, what doesn’t, and what is just plain crazy. Guerrilla marketing, named for guerrilla warfare, utilizes alternative and unconventional strategies in order to promote your product, company, and so forth. Usually, it is low-cost or even free!
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V10.21: Rebranding Can Improve Or Crush A Company
A smart marketer knows that eventually you have to update your brand in order to evolve with the times. It is important to keep things relevant. However, it can be very detrimental if you do it wrong. The chasm many fall into here is chasing fads instead of understanding and leading new market trends.
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V10.20: Facebook B:B Marketing
In this modern world, social media plays a significant role in furthering your business, so it may be time to update your marketing plan by adding a business Facebook page. Yes, Facebook can be very beneficial, particularly for the larger companies as more and more people no longer separate business from personal personas online.
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