V3.47: When Opportunity Knocks

It is no secret how much I love TED Talks and recently I came across a great one that I’m sure we can all relate to. Creator of films like Supersize Me, A Day in the Life, The Greatest Movie Ever Sold, and so on, Morgan Spurlock gives an insightful and hilarious TED...
V3.25: Personas Revisited

V3.25: Personas Revisited

In last week’s blog, I mentioned how content is king. But, as true as this is, content is nothing without an audience to read it. We have chatted on this topic before but please remember that always understanding, developing and maintaining buyer personas will make or...