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V7.34: Video Marketing Takes the Cake

V7.34: Video Marketing Takes the Cake

It’s clear that Facebook is going all in on video. Doesn’t seem so shocking anymore, but there are still a lot of advertisers and brands hesitant to invest in video. Yet, the truth is that “more than 75% of worldwide video viewing is mobile.” We can pretty much directly correlate that to the rise of social media and the mobile-focused user experience we all crave now. Most platforms, social or otherwise, need to have a mobile-friendly version if they hope to sustain their usability.

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