by banderson | Feb 16, 2015 | Leadership, Social Media, Volume Series
Because so much of what we do with marketing nowadays is online, we tend to forget that we are dealing with people. We lose sight of the fact that our core purpose behind everything we do is the people—helping them with an issue, converting them to customers, and so...
by banderson | Dec 15, 2014 | Leadership, Strategy, Volume Series
I have been reading a lot lately on how to become a Social CEO as well as about the value your employees’ first hand conversations with your customers to uncover not only what it is they want but more importantly what they need. But, what if there was an easy way to...
by banderson | Dec 8, 2014 | Leadership, Social Media, Volume Series
I’ve been thinking a lot about the art form that is engaging your employees. There is a certain finesse needed to help your team reach their fullest potential. With that comes a level of trust, respect, and dependability, but you must first master those qualities...
by banderson | Dec 1, 2014 | Leadership, Social Media, Volume Series
We have all had the experience of both good and bad conversations. But have you ever thought of the power a good conversation, paired with some creativity, could have to open a whole new door to success? By having an open dialogue when it comes to improving your...
by banderson | Nov 24, 2014 | Leadership, Social Media, Volume Series
It is no secret how much I love TED Talks and recently I came across a great one that I’m sure we can all relate to. Creator of films like Supersize Me, A Day in the Life, The Greatest Movie Ever Sold, and so on, Morgan Spurlock gives an insightful and hilarious TED...
by banderson | Nov 17, 2014 | Leadership, Strategy, Volume Series
How many times have you heard the phrase “Less is more” or maybe “less but better?” How many times have you struggled with the idea of being incredibly busy but not actually produced anything of quality? I definitely have. Sometimes it is difficult saying no and we...
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