by banderson | Jun 3, 2013 | Marketing, Strategy, Volume Series
Do you rely more on your mind than physical labor in daily work activities? If so then you can be classified as a knowledge worker and as a knowledge worker you have a level of expectation from your employer as well as they have expectations from you. This...
by banderson | May 20, 2013 | Marketing, Strategy, Volume Series
Yes, vampires exist and you probably know a few of them. And no, I’m not referring to the ones from Bram Stoker or Anne Rice or Charlaine Harris or J.R. Ward or Stephanie Meyer or any that are of the blood sucking variety. For the purposes of this conversation I’d...
by banderson | May 6, 2013 | Marketing, Strategy, Volume Series
Marketing is a process not a project. We’ve discussed before how marketing’s best results are based upon 50% art, 50% science and 50% luck. Just because you had a great 2012 doesn’t ensure that the same will happen in 2013 if you continue down the same strategy as...
by banderson | Apr 15, 2013 | Marketing, Strategy, Volume Series
The door is before you Only you can choose To pass through or pass by Conscious of living Conscious of loving Conscious of dying Conscious of hating Numb to life Numb to pain Numb to passion Numb to living in the now Numb to now Slave to fashion Slave to gold...
by banderson | Apr 1, 2013 | Marketing, Philanthropy, Strategy, Volume Series
Close your eyes and picture biting into your favorite meal. Does it taste sweet or sour? Is it bitter? Is it salty? Is it indescribable? You have probably heard the cliché that “food is life” and it certainly is a requirement for existence in this physical plane. ...
by banderson | Mar 25, 2013 | Marketing, Social Media, Volume Series
Have you ever talked to a 5-year old when they are trying to hide something? They will answer your direct question but not the implied question. They usually won’t out-right lie, but they will evade the truth. So, you get caught in a game of 20 questions to get to...
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