Success can be measured in a multitude of ways– not just by the amount of business you pull in each quarter. If the culture of your company isn’t up to par, you might be severely limiting yourself and your business.
If you set up a culture full of passion, dedication, and hard work, you will create a place of work your team will be happy to partake in.
Check out these tips from Resource Partners on “great ways entrepreneurs can create winning cultures.”
- “Recruit the Right People and Deal with the Wrong Ones Immediately” A great company culture is reliant on building up your team with the right people. If someone doesn’t fit with the values you have in place, the whole culture could be thrown off. Inconsistency can be detrimental. Now, I know what you’re thinking. This doesn’t mean you should hire the same type of person and fill your company with however many versions of one personality. It means finding people who will gel well together– who will challenge each other to be the best they can be. Make recruitment a strong priority and then back it up with proper training and support.
- “Consistently Remind Your People of the Start-ups Mission and Vision” Remember to enrich your team with the values and mission statement of your business. It’s so vital to integrate your vision into everyday work and office interaction. People will forget every once and awhile, and that’s totally okay. Just do your best to instill in your team the right company values by engaging them with town hall meetings. Clue in the whole team to the way you came to a decision. Don’t just tell them what is going to happen. Walk them through the process of how you got there.
- “Connect Your Company Standards to Best Practices” Your personal standards are great, but it’s always best to connect your standards to the industry’s best practices. It will help integrate your entire company’s standards to the benchmarks.
- “Embrace Innovation in Your Product and Process” Engagement and innovation comes at all stages of the timeline– from the very beginning planning stage, to the implementation, and finally to the actual end game. Show your team just how great embracing change and innovation is in order to keep your culture relevant.
- “Create Endless Opportunities for Employees to Learn” Your company culture should not be set in stone. Give your team ample opportunities to learn and grow and strive to be the best they can. When your employees embrace a connected experience, their work will see a great improvement. Teach your team new skills and they will be grateful for the experience.
So, how ‘bout it, marketers? Can you embrace these tips in order to create a company culture you’ll be proud of? That you’ll want to share with the world?
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