Blog

V9.5: Fail-Proof Marketing
Successful people do not give up when something doesn’t work out the way they wanted it to. Sometimes– more often than not– we are going to fail again… and again… and again. As cliché as it sounds, you have to keep working at it. In a past blog, we talked about how marketing is a process and not a one-time deal. Down that line, we will hit a few bumps in the road and that is totally okay. It doesn’t count as failure unless you let it defeat you.
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V9.4: Customer Satisfaction Mandate
The Internet is great. It allows us to have knowledge at the tip of our fingers; it allows us to connect with our friends and family; and it allows us to engage and interact with our favorite brands.
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V9.3: Humanized Marketing
We place a huge emphasis on our devices in today’s modern technological world: the iPad, smartphone, laptop, etc. How many times a day do we check Twitter, Facebook, LinkedIn, Instagram and so on? Probably more than we think. And that’s okay! As marketers who utilize the inbound technique, we love that people do that!
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V9.2: Revaluating Your Strategy
A new year can often become the decision point of many executives, entrepreneurs and board of directors on whether to stay the course, make small corrections or execute a major strategy pivot. Sometimes it is change for the sake of change. Sometimes it is an emotional reaction to a tough year or economic climate. Sometimes it is a critical necessity to ensure future survival and/or success.
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