Blog - Magnetic Monkey

V6.50: Demand Campaigns Getting the Job Done

by banderson | Dec 11, 2017 | Demand Generation, Inbound Marketing, Volume Series

We all know that there are multiple types of strategic marketing campaigns. It all comes down what your main objective is, right? Are you trying to build up awareness around your product/service? Are you interested in currying favor with your brand or expanding the knowledge of what you do? These fall under the brand side of campaigns and you’re going to be looking at much different strategies than if you were trying to drive some sort of direct response from your market. On the other side of things, you might be trying to get an immediate action, like a purchase or an eBook download.

V6.49: Want More out of Your Marketing Strategies?

by banderson | Dec 4, 2017 | Demand Generation, Marketing, Volume Series

Are you spending all your marketing budget on lead generation and not seeing the results you were hoping for? It might be time to rethink your strategy and shift towards a more holistic approach.

V6.48: Centered Around Storytelling

by banderson | Nov 27, 2017 | Marketing, Social Media, Volume Series

Let’s be honest, shall we? Most people do not enjoy selling. You have to convince someone to put good money down for something they probably haven’t even heard much about in the first place. So, what’s missing here? How do you help your audience make informed decisions without bothering them with a cold call? Utilize storytelling as your not-so-secret weapon.

V6.47: Effective, Efficient Training

by banderson | Nov 20, 2017 | Leadership, Strategy, Volume Series

Are you constantly struggling with training your employees efficiently and effectively? We know that setting up the right processes can be quite difficult, especially during really busy times at work.