by banderson | Apr 7, 2014 | Leadership, Marketing, Volume Series
Great Chief Marketing Officers (CMOs) exceed expectations across all marketing and business disciplines often. They understand the delicate balance between qualitative and quantitative results delivered with relentless attention to team dynamics and political...
by banderson | Feb 17, 2014 | Marketing, Strategy, Volume Series
You know your tax dollars are not exactly being put to good use when you come across a blog entitled “Marketing 101” on the SBA.gov US Small Business Administration website providing the insightful advice of “satisfy customer needs” and “profitable sales volume is...
by banderson | Jan 20, 2014 | Marketing, Strategy, Volume Series
Astrological and metaphysical-minded types have been feeling the effects of Venus in retrogrademanifesting in the form of dissension and disharmony, not only in personal life situations but business relationships as well. This got me thinking on the impact of...
by banderson | Jan 13, 2014 | Marketing, Strategy, Volume Series
A new year can often become the decision point of many executives, entrepreneurs and board of directors on whether to stay the course, make small corrections or execute a major strategy pivot. Sometimes it is change for the sake of change. Sometimes it is an...
by banderson | Dec 2, 2013 | Marketing, Strategy, Volume Series
Most people, especially sales types, think that the marketing team is made up of nothing more than glorified event planners, responsible for throwing lavish parties or sponsoring suites at sporting events all in the name of “leads.” And certainly that was the case...
by banderson | Oct 28, 2013 | Design, Marketing, Strategy, Volume Series
Suffer from insomnia lately? According to the National Sleep Foundation, 48% of Americans occasionally suffer from insomnia while 22% suffer every or almost every night. Many of these sleepless nights can be directly attributed to manageable business concerns. There...
Recent Comments