Blog

V8.49: Know The Voice Of Your Customer

by banderson | Dec 9, 2019 | Inbound Marketing, Marketing, Strategy, Volume Series

I have been reading a lot lately on how to become a Social CEO as well as about the value your employees’ first hand conversations with your customers to uncover not only what it is they want but more importantly what they need.

V8.48: More SEO Secrets

by banderson | Dec 2, 2019 | Inbound Marketing, Social Media, Strategy, Volume Series

There are certain things that every marketer should be aware of and SEO is definitely high on the list, don’t you think?
We came across an interesting article that sheds some light on 4 basic, yet important facets of Search Engine Optimization. Let’s dive in!

V8.47: 3 Holiday Marketing Management Tips

by banderson | Nov 25, 2019 | Leadership, Marketing, Strategy, Volume Series

Let’s talk about the elephant in the room. That’s right- marketing during the holiday season. When you are a B2B company, marketing during the holidays can feel like an impossible feat. You are competing against consumer brands that save 80% of their yearly budget for a two month period.

V8.46: The Key to Great Leadership: Regular 1 on 1 Meetings

by banderson | Nov 18, 2019 | Design, Marketing, Strategy, Volume Series

Leaders, how often are you having scheduled one on ones with your direct reports? If you can’t answer this question or if the answer is every quarter, it’s time to rethink your leadership strategy.